Every mother should be aware about mMitra; no mother and child should suffer due to lack of information

Megha Rahilya, 23, mother of a three-month-old baby boy From: Valmiki Basti, New Delhi Monthly household income: ₹8,000 Enrolled in mMitra during: 7th month of pregnancy The taboo around not disclosing pregnancy at an early stage prevented Megha to enrol for the mMitra voice call services despite being confident about its benefits. “An ASHA didi (elder sister) […]

Touching 6,10,587 women’s lives! Our impact extends to over 1.2 million lives (mothers and their children).

mMitra is a free mobile voice call service that provides culturally appropriate comprehensive information on preventive care and simple interventions to reduce maternal and infant mortality and morbidity in urban and rural India. The voice calls are in the local dialect, specific to the woman’s gestational age or the age of the infant and are sent weekly/twice a week directly to pregnant women and mothers with infants in their chosen language and timeslot.